From Ideas to Assets: The Legal Side of Innovation for Business Growth

Innovation starts with protection. Learn how to turn your intellectual property into a powerful business tool. This session covers trademarks, copyrights, and contracts—essentials every entrepreneur must understand to protect what they build. Your ideas are valuable—now let’s make sure they’re protected. This interactive workshop is designed to help emerging entrepreneurs and small business owners understand how to turn their creativity, products, and innovations into legally protected business assets.

This session will walk you through the fundamentals of intellectual property (IP) including trademarks, copyrights, patents, and trade secrets. Whether you're building a brand, launching a product, or developing original content, this workshop will equip you with the knowledge and tools to:

• Understand what types of IP apply to your business
• Protect your brand and ideas from the start
• Navigate registration and enforcement processes
• Avoid costly legal pitfalls as you scale

For more information, view the agenda.